Siegel Group asks Clark County to allow events and exhibitions on vacant north Strip land it bought for $75 million

What happened

The Siegel Group, the real estate firm founded by Las Vegas investor Steve Siegel, is asking Clark County for permission to hold events, exhibitions and other gatherings on nearly 10 acres on and near the north edge of the Strip, the Las Vegas Review-Journal reported. The Review-Journal reported that county commissioners are scheduled to consider the proposal on Wednesday.

The land is part of a stretch Siegel bought for $75 million in spring 2022. More than four years later, the site remains mostly empty and nothing has been built there, according to the Review-Journal.

What the proposal would allow

Exhibitions, food trucks and entertainment

The property runs along both Las Vegas Boulevard and Convention Center Drive. According to a county staff report cited by the Review-Journal, the site would host exhibitions connected to the neighboring Las Vegas Convention Center, along with food truck events, entertainment and other uses.

What the company said

Michael Crandall, chief business officer with The Siegel Group, told the Review-Journal in an email that the firm "applied for a temporary use so the property can be put to productive interim use while longer-term planning continues." He added that the application is going through the normal process and that the company had nothing further to share at this time.

Background on the site

The 2022 purchase

When Siegel bought the land, he outlined big plans for his cluster of properties in the area, the Review-Journal reported. At the time, he said he was considering a project that could include a hotel-casino, condo units and retail.

Siegel already owned some property near the north Strip before the roughly 10-acre purchase. The deal gave him more than 12 acres of contiguous land along Las Vegas Boulevard and Convention Center Drive, according to the Review-Journal. Readers following other projects on the corridor can find more coverage in our development section.

Who is Steve Siegel

Siegel is best known for his chain of low-priced Siegel Suites apartment buildings, the Review-Journal reported. He has also bought and sold other properties over the years, including small hotels near the casino corridor.

Through his company Amazing Brands, Siegel owns a restaurant portfolio that includes Siegel's Bagelmania, Pinkbox Doughnuts and Piero's Italian Cuisine, which sits on Convention Center Drive. The Review-Journal reported that he also acquired the Hot Dog on a Stick chain through bankruptcy court this year for $8 million.

Why temporary uses matter on the Strip

The Review-Journal noted that leasing empty land on or near Las Vegas Boulevard for temporary uses can bring in big money. As an example, the outlet previously reported that in early 2021 a North Dakota tribal nation that owns land along the south Strip approved letting "American Ninja Warrior" use its property for 30 days to film the show, at a price of around $100,000.

Crandall's statement frames the request as an interim step, with longer-term planning for the site continuing. More on land and property news is in our real estate section.

What to watch next

• Clark County commissioners are scheduled to consider The Siegel Group's temporary use proposal on Wednesday, according to the Review-Journal.
• The Siegel Group says longer-term planning for the north Strip property is continuing.
• The company said its application is going through the normal process and it has nothing further to share for now.